Great stories aren’t just for the movies.
They’re how smart companies engage their customers.
Great stories aren’t just for the movies.
They’re how smart companies engage their customers.
Once upon a time ...
… companies paid to interrupt the narrative flow of a television, magazine or radio presentation with a pitch for their product.
That approach doesn’t work in an age where customers control their own stories. Ads are out. Authenticity is in.
Content marketing and marketing automation
Content marketing and marketing automation
It’s not me. It’s you.
Your story starts with your customers. The problems you solve for them. The relationship they want and value. So, ditch the pitch and discover how you fit into their world. You just might understand your own in a powerful, new way.
Brand STORY
There’s a reason we call them success stories. The authentic voice of your company conveys your unique value and power. We review brand, products and services, then build a story that frames your overall offering.
Messaging plans & Tactics
- Social / digital media strategy
- Marketo marketing automation implementation and execution
- Public and media relations planning
Content Creation
- Brand assets creation
- Collateral material
- Online and social media messaging
- Trade show content
- Strategic presentations
- Visual content
Presentations
Presentations
Pitch Perfect Presentations
There's a great presentation waiting to emerge from every inspiring idea. Microburst's methodology guides you from concept to final delivery. We'll bring your passion to life and help you engage and persuade any audience.
Story
Before you can hope to persuade others, you must know your own unique story and value. We help you build a story that effectively frames your ideas.
SCRIPT
Using your strategic storyboard as our guide, we create the specific messages for your purpose—whether that's a sales presentation, a pitch to investors, internal communications or whatever is needed.
Design
Details in hand, we work to make your case clearly and effectively. Visually, with no death by bullet point.
Delivery
The job isn't over once you have a killer set of slides or materials. Microburst can train and rehearse your presenters so that they deliver their message memorably. We'll even be on hand at events, if needed, to make last-minute changes or coordinate technical details.
Our Work
Our Work
The minds behind Microburst have created memorable, winning strategy and stories—for clients ranging from business-to-business enterprises to consumer brands. How can we help you get your word out?
The Microburst Story
The Microburst Story
Why A Microburst?
Though only a mile or two wide, a microburst storm carries enough power to pluck a jumbo jet from the sky. To pull an oak tree from its roots. Or to clear a path through the densest city.
A microburst can last just an instant, yet it changes its environment forever.
In business, that same kind of relentless focus can yield similarly dramatic results. The most powerful transformations don’t always come from bigger, more expensive engagements. They come from asking better questions.
We Listen deeply. Gain genuine insights. Then, we apply exactly the right talent to each situation, so that our clients can have their own Microbursts.
LEADERSHIP
LEADERSHIP
Grant Opperman, Managing Partner
A proven executive, Grant Opperman has a track record of success growing businesses and creating value for shareholders. As an entrepreneur, he has built new ventures, executed corporate makeovers and designed overall business strategy in diverse industries. Those range from media, professional sports, supply chain, information technology, marketing and communications and health care.
Grant has also consulted with clients in fields as varied as aviation services, software, automotive, fitness, legal services and other areas. With a background in publishing, marketing, presentations and communications, Grant knows how to forge compelling narratives for any company's mission—and how to recruit employees, customers and media to that mission. His writing has appeared in such publications as American Banker, Forbes FYI, Business Week, Flying, Plane & Pilot and People Weekly.